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Pengaruh brand awareness dan brand association terhadap perceived quality serta dampaknya terhadap brand loyalty pada Tony Jack's di Surabaya

Author
  • Kurniawan, Harry
Additional Author(s)
-
Publisher
Surabaya: Fakultas Ekonomi Jurusan Pemasaran UK Petra, 2011
Language
Indonesian
ISBN
-
Series
Skripsi No. 36020239/MAN/2011
Subject(s)
  • BRAND CHOICE
  • BRAND LOYALTY
  • BRAND NAME PRODUCTS-MARKETING
Notes
  • Appendix : p. 55 - 76
Bibliography : p. 52 - 54
Abstract
-
Physical Dimension
Number of Page(s)
xii, 76 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.02120/11(T) 658.827 Kur P-Unavailable : Removed

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