Destination branding : Creating the unique destination proposition Rev. 2nd ed.

Author

• Morgan, Nigel

Additional Author(s)

• Pritchard, Annette
• Pride, Roger

Publisher

New York: Elsevier Butterworth-Heinemann, 2010

Language

English

ISBN

9781856178204

Series

-

Subject(s)

• BRAND NAME PRODUCTS
• BRAND NAME PRODUCTS-MARKETING

Notes

Index: p. 306-314

Abstract

-

Physical Dimension

Number of Page(s)

xxxvii, 314 p.

Dimension

23 cm.

Other Desc.

-

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	00008/10	658.827 Mor D	Library - 7th Floor	Available