Analisa pengaruh online brand community terhadap brand loyalty melalui proses online perceived brand reputation dan brand trust pada cafe di Surabaya

Author

• Kurniawan, Felyshia Aditya

Additional Author(s)

-

Publisher

Surabaya: FE Program Studi Magister Manajemen UK Petra, 2017

Language

Indonesian

ISBN

-

Series

Tesis No. 03020162B/MM/2017

Subject(s)

• BRAND LOYALTY
• MARKETING RESEARCH
• DIGITAL MARKETING
• CONSUMER BEHAVIOR

Notes

• Appendix: p. 118-139

. Bibliography: p. 106-117 .

Abstract

-

Physical Dimension

Number of Page(s)

xiii, 139 p.

Dimension

30 cm.

Other Desc.

-

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	01368/18	(T2) MM 01625	Library - 8th Floor	Available