Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Pengaruh bauran pemasaran (produk, harga, lokasi, dan promosi) terhadap minat beli konsumen pada hotel budget di kawasan Surabaya Pusat
Author
Eileen, Olivia
Additional Author(s)
Natalia, Michelle
Publisher
Surabaya: Fakultas Ekonomi Program Studi Manajemen Program Manajemen Perhotelan UK Petra, 2016
Language
Indonesian
ISBN
-
Series
Skripsi No. 33010596/MAN/2016
Subject(s)
CONSUMER BEHAVIOR RESEARCH
HOTELS-MANAGEMENT
HOTELS-MARKETING MANAGEMENT
MARKETING RESEARCH
Notes
Appendix: p. 59-81
. Bibliography: p. 56-58.
Abstract
-
Physical Dimension
Number of Page(s)
xv, 81 p.
Dimension
30 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
03382/16
(T) MAN 33-0596
Library - 8th Floor
Unavailable : Removed
Similar Collection
by author or subject
Analisis pengaruh peran public relations terhadap corporate image hotel Mercure Grand Mirama Surabaya melalui program car free day
The focus group
Sikap masyarakat Jakarta pengguna aplikasi grab terhadap brand baru grab
Basic marketing research
Studi karakteristik kegiatan dan usaha rumah pondokan bagi mahasiswa di sekitar Universitas Kristen Petra
Kualitas layanan Go-Jek di Surabaya
Analisa pengaruh perceived organizational support terhadap komitmen afektif, komitmen normatif, dan komitmen berkelanjutan pada karyawan di hotel X
Analisa pengaruh kepercayaan, kemudahan, kualitas informasi, dan tampilan produk terhadap keputusan pembelian melalui pemasaran di media sosial (studi pada pengguna media sosial di Shapeharve)