Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Consumer behavior and marketing strategy 2nd ed

Author
  • Peter, J. Paul
Additional Author(s)
  • Olson, Jerry C.
Publisher
Illinois: Richard D. Irwin, 1990
Language
English
ISBN
-
Series
-
Subject(s)
  • CONSUMER BEHAVIOR
  • MARKETING
Notes
-
Abstract
Bibliography
Physical Dimension
Number of Page(s)
xxiii, 608 p.
Dimension
24 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.02546/90658.834 Pet C-Available

Similar Collection

by author or subject
Consumer behavior and marketing strategy
Consumer behavior and marketing strategy
Consumer behavior and marketing strategy
A preface to marketing management
Consumer behavior
Faktor-faktor dari E-WOM yang mempengaruhi minat beli hotel secara online pada masyarakat Surabaya melalui Online Travel Agent (OTA)
Analisa pengaruh strategi anak dan interaksinya dengan push and pull factors terhadap keputusan orang tua dalam pemilihan destinasi wisata ke luar negeri
Faktor-faktor demografi, motivasi dan persepsi yang mempengaruhi pengambilan keputusan konsumen dalam memilih Ristra Kosmetik sebagai sarana tata rias di Surabaya