Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Consumer behavior and marketing strategy 7th ed

Author
  • Peter, J. Paul
Additional Author(s)
  • Olson, Jerry C.
Publisher
Boston: Irwin McGraw-Hill, 2005
Language
English
ISBN
0072864877
Series
-
Subject(s)
  • CONSUMER BEHAVIOR
  • MARKETING
Notes
  • Glossary: p. 545-556
Index: p. 557-578
Abstract
-
Physical Dimension
Number of Page(s)
xxv, 578 p.
Dimension
26 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.03254/05- 658.8342 Pet CLibrary - 7th FloorAvailable

Similar Collection

by author or subject
Consumer behavior and marketing strategy
Marketing for the manufacturer
A preface to marketing management
Consumer behavior and marketing strategy
22 hukum tetap pemasaran
Critical thinking in consumer behavior
Perilaku konsumen
Analisis potensi pasar konsumen pria terhadap produk facial wash/foam di kota Surabaya