Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

A preface to marketing management 4th ed.

Author
  • Peter, J. Paul
Additional Author(s)
  • Donnelly, james H.
Publisher
Homewood, Illinois: BPI/Irwin, 1988
Language
English
ISBN
0256060789
Series
-
Subject(s)
  • MARKETING-MANAGEMENT
Notes
Bibliography : p. 297 - 307. Index : p. 309 - 320
Abstract
-
Physical Dimension
Number of Page(s)
xii, 320 p.
Dimension
23 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.01270/07- 658.8 Pet PLibrary - 7th FloorAvailable

Similar Collection

by author or subject
Marketing management
Consumer behavior and marketing strategy
Marketing for the manufacturer
Consumer behavior and marketing strategy
Meningkatkan penjualan PT. Istana Cipta Sentosa di Sidoarjo (distributor traditional outlet PT. Energizer Indonesia) melalui sales force operation management dan strategi distribusi coverage & ...
Penyusunan strategi retail mix yang efektif untuk meningkatkan penjualan Toko Dunia Fashion
Pengaruh promotion mix terhadap peningkatan volume penjualan PT Kharisma Sejahtera di Surabaya
Kebijakan publik melalui instruksi Presiden no.10 tahun 2005 tentang penghematan energi pengaruhnya terhadap sikap masyarakat (suatu tinjauan dari sudut pemasaran sosial)