Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Principles of marketing : IBM electronic transparencies disk 2: chapters 8-17 7th ed
Author
Kotler, Philip
Additional Author(s)
Armstrong, Gary
Hershey, Lewis
Publisher
Upper Saddle River, N.J: 1996
Language
English
ISBN
0134368584
Series
-
Subject(s)
MARKETING-MANAGEMENT
Notes
-
Abstract
-
Physical Dimension
Number of Page(s)
1 disk
Dimension
3,5 inch
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
02746/97
Disk 658.8 Kot P-II
-
Unavailable : Removed
Similar Collection
by author or subject
Marketing for hospitality and tourism
Transformational sales
Marketing management
Marketing management
Pengaruh variabel harga, promosi dan lokasi terhadap keputusan pembelian sepeda motor merek 'Honda Beat' pada diler LJM
Kebutuhan perusahaan terhadap customer relationship management
Pengaruh faktor-faktor harga jual, jenis produk dan biaya promosi terhadap volume penjualan pada perusahaan sepatu PT Mitra Gabata Dinamika di Surabaya
Pengaruh kualitas layanan terhadap loyalitas dengan kepuasan sebagai variabel intervening konsumen pengguna layanan Lion Air