Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Basic marketing research 2nd ed
Author
Churchill, Gilbert A.
Additional Author(s)
-
Publisher
Fort Worth: The Dryden Press, 1992
Language
English
ISBN
0030753783
Series
-
Subject(s)
MARKETING RESEARCH
Notes
-
Abstract
-
Physical Dimension
Number of Page(s)
xxi, 837 p.
Dimension
25 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
00882/95
Res 658.83 Chu B
-
Unavailable : Removed
Similar Collection
by author or subject
Marketing research
Basic marketing research
Dasar-dasar riset pemasaran
Marketing research
Studi preferensi atribut-atribut shopping center yang menarik bagi remaja sampai dewasa muda (usia 14-24 tahun) di Surabaya dengan metode conjoint analysis
Riset comment card yang dilakukan marketing executive restoran the prime steak & ribs Surabaya dalam rangka meningkatkan kualitas produk, pelayanan dan fasilitas perusahaan
Pengaruh customer experience terhadap cross buying melalui customer satisfaction dan customer trust pada salon kecantikan di Surabaya
Analisa sikap audience terhadap product placement dan keputusan pembelian: studi kasus product placement Indosat Mentari pada reality show Xfactor Indonesia