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Brand child : remarkable insights into the minds of today's global kids and their relationships with brands revised ed.

Author
  • Lindstrom, Martin
Additional Author(s)
  • Seybold, Patricia B.
Publisher
London: Kogan Page, 2004
Language
English
ISBN
0749442840
Series
Subject(s)
  • CHILD CONSUMERS
  • ADVERTISING AND CHILDREN
  • BRAND NAME PRODUCTS
Notes
  • Appendix: p. 311 - 316
Index: p. 317 - 321
Abstract
-
Physical Dimension
Number of Page(s)
xvi, 321 p.
Dimension
23 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.03061/08658.827 Lin BLibrary - 7th FloorAvailable

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