Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Campaign planner for integrated brand communications 3rd ed.

Author
  • Sayre, Shay
Additional Author(s)
-
Publisher
Mason, Ohio: Thomson South-Western, 2005
Language
English
ISBN
0324321473
Series
Subject(s)
  • BRAND NAME PRODUCTS
  • PRODUCT MANAGEMENT
Notes
. .
Abstract
-
Physical Dimension
Number of Page(s)
135 p.
Dimension
28 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.03116/06658.827 Say CLibrary - 7th FloorAvailable

Similar Collection

by author or subject
Efektivitas penggunaan konsep iklan koran dan majalah Waferos terhadap brand awareness Waferos
Body wash 'Femme': creative implementation
Analisis tahapan inovasi produk pada PT Karyayudha Tiaratama
Analisa pengaruh total design concept dan retail service quality terhadap purchase intention pada produk Great New Xenia dengan customer perception sebagai variabel intervening di PT. Asco Prima Mobilindo Daihatsu KC Jemursari Surabaya
Tinjauan visual copycat brand pada persepsi masyarakat dan hak kekayaan intelektual di Indonesia studi kasus: mie sedap, supermie sedaap, rokok 234 dan rokok lintang 6
The breakaway brand
Analisis efektivitas peggunaan selebritis sebagai brand endorser untuk membangun brand image Batik Semar
The 360 degree brand in Asia