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Brand child : menancapkan merek ke dalam benak ABG/anak-anak dan mengikat mereka menjadi pelanggan loyal Cet. 1

Author
  • Lindstrom, Martin
Additional Author(s)
  • Seybold, Patricia B.
Publisher
Jakarta: Penerbit PPM, 2005
Language
Indonesian
ISBN
9794421774
Series
seri manajemen pemasaran no.12
Subject(s)
  • CONSUMERS-PREFERENCES
  • MARKETING
  • ADVERTISING-BRAND NAME PRODUCTS
  • BRAND NAME PRODUCTS
Notes
  • Appendix : p. 339 - 344
Abstract
-
Physical Dimension
Number of Page(s)
xvi, 344 p.
Dimension
24 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.01732/07- 658.827 Lin BLibrary - 7th FloorAvailable

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