Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Brands and branding
Author
Clifton, Rita
Additional Author(s)
Simmons, John
Publisher
London: Profile Books Ltd, 2003
Language
English
ISBN
186197664XThe economist
Series
The economist
Subject(s)
BRAND NAME PRODUCTS
PRODUCT MANAGEMENT
Notes
Index: p. 242-256
Abstract
-
Physical Dimension
Number of Page(s)
xv, 256 p.
Dimension
22 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
01694/05
- 658.827 Cli B
Library - 7th Floor
Available
Similar Collection
by author or subject
Analisis efektivitas media promosi black canyon coffee dengan brand proposition "atmospheric taste" (studi kasus media koran)
Analisa launching mccafe dalam upaya repositioning restoran mcdonald's cabang basuki rakhmat surabaya dari restoran keluarga ke restoran kawula muda
Pembuatan dokumentasi HACCP di plant-1 PT X
Ini dia merek-merek juara kebanggaan Indonesia
Create new branding : Q'store 'segmentasi, targeing, postioning'
The brand gym
Increasing the brand awareness of PT. Erindo Mandiri's product through a website
New product brand concept premium mineral water "swish" (segmentation, targeting and positioning)