Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Brands and branding

Author
  • Clifton, Rita
Additional Author(s)
  • Simmons, John
Publisher
London: Profile Books Ltd, 2003
Language
English
ISBN
186197664XThe economist
Series
The economist
Subject(s)
  • BRAND NAME PRODUCTS
  • PRODUCT MANAGEMENT
Notes
Index: p. 242-256
Abstract
-
Physical Dimension
Number of Page(s)
xv, 256 p.
Dimension
22 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.01694/05- 658.827 Cli BLibrary - 7th FloorAvailable

Similar Collection

by author or subject
Product management for dummies
Analisa pengaruh brand image dan company image terhadap loyalitas retailer studi kasus PT Asia Paramita Indah
The Complete ideal's guides brand management
Mengukur efektifitas sebuah in-store promotion Promag terhadap impulse buying di Apotik Rifky kota Surabaya
Pengaruh brand personality Teh Javana terhadap purchase intention melalui pendekatan self-image congruence
Product juggernauts
Analisa efektivitas sales promo merek Ecotint (PT. Alkajasa Tripratama) di Surabaya
Destination branding Surabaya as a city of business (customer journey map and brand strategy)