Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Pengaruh perceived quality terhadap brand loyalty dengan brand image dan brand trust sebagai variabel intervening pada merek laptop buatan Indonesia
Author
Gunadi, Fandy Arya
Additional Author(s)
-
Publisher
Surabaya: FE Program Studi Magister Manajemen UK Petra, 2017
Language
Indonesian
ISBN
-
Series
Tesis No. 03020145/MM/2017
Subject(s)
BRAND IMAGE
BRAND LOYALTY
MARKETING RESEARCH
Notes
. Bibliography: p. 70-73 .
Abstract
-
Physical Dimension
Number of Page(s)
xii, 73 p.
Dimension
30 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
02165/17
(T2) MM 0145
Library - 8th Floor
Available
Similar Collection
by author or subject
Pengaruh advertising appeal, attitude toward brand dan attitude toward advertising terhadap variabel brand preference pada obyek iklan popmie edisi gadis Hongkong
Marketing metrics
Analisis promosi melalui sosial media, brand, awareness, purchase intention pada produk sepatu olahraga
Pengaruh kualitas layanan pendidikan berdasarkan metode blended learning menggunakan teknologi ipad terhadap kepuasan dan loyalitas siswa dalam pembelajaran
The marketing research process
Research in times of crisis
Analisa pengaruh kualitas produk dan saluran distribusi terhadap peningkatan volume pemesanan produk kaleng di CV. Sinar Jaya Bangil
Perancangan corporate identity Galileo Jaya Motor Surabaya