Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Introduction to marketing concepts
Author
Drummond, Graeme
Additional Author(s)
Ensor, John
Publisher
Amsterdam: Elsevier Butterworth-Heinemann, 2005
Language
English
ISBN
0750659955
Series
-
Subject(s)
MARKETING
Notes
Bibliography. Index: p. 279 - 283
Abstract
-
Physical Dimension
Number of Page(s)
xiii, 283 p.
Dimension
24 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
03218/06
S - 658.8 Dru I
Library - 5th Floor / 1smt
Available
Similar Collection
by author or subject
Dasar-dasar pemasaran
Services marketing
Analisa pengaruh citra merek dan kesadaran merek terhadap minat beli sepeda motor Kawasaki Ninja 250 FI
Online shopping through consumers' eyes
Rethinking marketing: text and cases
Marketing
Strategi marketing department ziga-zaga cafe-grill-wine dalam mengadakan special event programs yang sukses
Business-to-business marketing