Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Pengaruh website quality, electronis word-of-mouth, dan sales promotion terhadap impulse buying pada Zalora
Author
Sugianto, Yonita Magdalena Ngurah
Additional Author(s)
-
Publisher
Surabaya: FE Program Studi Manajemen Program Manajemen Pemasaran UK Petra , 2016
Language
Indonesian
ISBN
-
Series
Skripsi No. 36020555/Man/2016
Subject(s)
SALES PROMOTION
ONLINE SHOPPING
MARKETING
MARKETING RESEARCH
Notes
Appendix: p. 56-79
. Bibliography: p. 52-55.
Abstract
-
Physical Dimension
Number of Page(s)
xi, 79 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
03248/16
(T) MAN 36-0555
Library - 8th Floor
Unavailable : Removed
Similar Collection
by author or subject
Pengaruh promotion event travel fair dan travel motivation terhadap purchase decision tiket internasional pada Cathay Pacific Travel Fair di Surabaya
Analisis efektivitas media promosi black canyon coffee dengan brand proposition "atmospheric taste" (studi kasus media koran)
Marketing research
Pengaruh visual dan nonvisual iklan shampoo Clear di televisi dalam menarik perhatian masyarakat Siwalankerto dan sekitarnya
Strategi pemasaran
Integrated advertising, promotion, and marketing communications
Riset pemasaran
Taktik menetapkan harga