Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Fashion brands : branding style from Armani to Zara 3rd ed.

Author
  • Tungate, Mark
Additional Author(s)
-
Publisher
London: Kogan Page Limited, 2012
Language
English
ISBN
9780749464462
Series
Subject(s)
  • ADVERTISING-FASHION
  • BRANDING (MARKETING)
  • FASHION MERCHANDISING
Notes
. Bibliography: p. 213-214. Index: p. 215-228
Abstract
-
Physical Dimension
Number of Page(s)
xii, 228 p.
Dimension
23 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.01278/16746.920688 Tun FLibrary - 7th FloorAvailable

Similar Collection

by author or subject
Aktivitas pencitraan PT Axa Financial Indonesia
Analisa pengaruh co-branding terhadap repurchase intention dengan relationship quality sebagai variabel mediasi pada GrabPay powered by OVO
Fashion retailing
Pengaruh store atmosphere terhadap store image dan purchase intention produk fashion merek Zara di Surabaya
Silentselling
Pengambaran brand identity tri Indonesia dalam isi pesan iklan TVC Tri Indonesia
Analisa pengaruh content marketing terhadap customer advocacy dengan social commerce dan customer experience sebagai variabel intervening pada Tokopedia
Analisa pengaruh slogan "100% Pure New Zealand", tourist expectations, dan destination image pada negara New Zealand