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Pengaruh perceived quality terhadap attittude toward brand pada pengguna smartphone samsung di Surabaya
Author
Santoso, Jabin Franciosa
Additional Author(s)
-
Publisher
Surabaya: FE Program Studi Manajemen Program Manajemen Pemasaran UK Petra , 2014
Language
Indonesian
ISBN
-
Series
Skripsi No. 36020469/MAN/2014
Subject(s)
MARKETING-MANAGEMENT
BRAND IMAGE
Notes
Appendix: p. 55 - 89
. Bibliography: p. 53 - 54.
Abstract
-
Physical Dimension
Number of Page(s)
xiii, 89 p.
Dimension
30 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
03235/14
(T) MAN 36-0469
-
Unavailable : Removed
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