Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Riset pemasaran : pendekatan terapan jilid 2
Author
Malhotra, Naresh K.
Additional Author(s)
Maryam, Soleh Rusyadi
Publisher
Jakarta: PT Indeks, 2010
Language
Indonesian
ISBN
9789790620858
Series
Subject(s)
MARKETING RESEARCH
MARKETING RESEARCH-METHODOLOGY
Notes
Appendix
. Bibliography.
Abstract
-
Physical Dimension
Number of Page(s)
xxv, 481 p.
Dimension
28 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
01969/14
658.83 Mal R-II
Library - 7th Floor
Available
Similar Collection
by author or subject
Pengaruh brand awareness terhadap customer loyalty dengan celebrity endorsement raline shah sebagai variabel intervening top white coffee di Surabaya
Pengaruh service quality dan perceived value terhadap kepuasan dan loyalititas pelanggan studi kasus: j.co donuts & coffee di Surabaya
Analisa pengaruh dimensi dari ekuitas merek terhadap minat beli konsumen Midtown Hotel Surabaya
Analisis faktor-faktor marketing mix produk pemersih wajah viva milk cleanser dan viva face tonic
The implementation of customer focus principle based on iso 9001:2000 in p.t. "XYZ": A case study approach
Evaluasi target market restoran taman Handayani Surabaya
Pengaruh relationship marketing dan brand equity terhadap customer value pada hotel Sheraton di Surabaya
Perbedaan kualitas produk berdasarkan persepsi konsumen mengenai kamera kodak W 125 DK dan kamera fuji MDL 95 di surabaya timur