Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Marketing : principles and perspective 3rd ed.

Author
  • Bearden, William O.
Additional Author(s)
  • Ingram, Thomas N.
  • Laforge, Raymond W.
Publisher
Boston: 2001
Language
English
ISBN
0071180257
Series
-
Subject(s)
  • MARKETING
Notes
-
Abstract
-
Physical Dimension
Number of Page(s)
xxxvii, 596 p.
Dimension
28 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.04988/02658.8 Bea MLibrary - 7th FloorAvailable

Similar Collection

by author or subject
Marketing
Dari pikiran ke pasar
Strategi customer relationship marketing PT. Tri Jaya Pratama Surabaya dalam membangun citra yang diharapkan (wish images)
Pengaruh experiental marketing terhadap repurchase intention dengan customer satisfaction sebagai variabel mediasi pada Tous Les Jours Supermall Pakuwon Indah Surabaya
Analisis efektivitas media promosi black canyon coffee dengan brand proposition "atmospheric taste" (studi kasus media koran)
Dasar-dasar pemasaran
Marketing revolution
Efektifitas marketing publik relations PT. Dura Estetika Tama Surabaya dalam meningkatkan jumlah konsumen