Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Retailing
Author
Lucas, George H.
Additional Author(s)
Bush, Robert P.
Gresham, Larry G.
Publisher
Boston: 1994
Language
English
ISBN
0395567920
Series
-
Subject(s)
RETAIL TRADE-MANAGEMENT
Notes
-
Abstract
-
Physical Dimension
Number of Page(s)
xxviii, 64 p.
Dimension
26 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
02999/02
658.87 Luc R
-
Available
Similar Collection
by author or subject
Analisa perbandingan faktor-faktor penentu pengambilan keputusan pembelian produk fashion di departement store dan speciality store Surabaya (The Executive)
Pemasaran eceran
Analisa customer expectation dan customer perception berdasarkan retail mix dan pengaruhnya terhadap pembentukan customer satisfaction di Ranch Market Galaxy Mall Surabaya
Retailing management
Analisa tingkat kepentingan retail mix ditinjau dari pandangan konsumen dan hubungannya dengan minat beli
Analisa perbandingan store image konsumen antara Giant Hypermarket di Maspion Square dan Hypermart di Royal Plaza dengan metode peta persepsi
Pengaruh strategi everyday low pricing dan high/low pricing pada produk apparel terhadap implusive buying di Carrefour Surabaya
The New rules of retail