Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Contemporary marketing plus 8th ed
Author
Boone, Louis E.
Additional Author(s)
Kurtz, David L.
Publisher
Fort Worth: The Dryden Press, 1995
Language
English
ISBN
0030976014
Series
-
Subject(s)
MARKETING
MARKETING-MANAGEMENT
Notes
-
Abstract
Index
Physical Dimension
Number of Page(s)
xxxii, 737 p.
Dimension
26 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
03831/95
658.8 Boo C
Library - 7th Floor
Available
Similar Collection
by author or subject
Contemporary business
Contemporary marketing
Contemporary marketing 2005
Contemporary business
Pengaruh internal marketing terhadap employee performance dengan market orientation dan employee engagement sebagai variabel intervening pada Minimarket Circle K di Surabaya
LKP: Peranan marketing komunikasi yang dijalankan redwoods fusion resto Surabaya dalam meningkatkan citra perusahaan
Analisa efektivitas strategi perluasan merek pada xo group restaurant Surabaya diukur dengan pendekatan ekuitas merek
Make millions marketing