Pengaruh karakteristik celebrity endorser dalam iklan televisi Bank Danamon terhadap brand awareness masyarakat Surabaya

Author

• Laksana, Ruth Tiara

Additional Author(s)

• Wijaya, Evelyn Listiyani

Publisher

Surabaya: Fakultas Ekonomi Jurusan Manajemen Perhotelan UK Petra, 2011

Language

Indonesian

ISBN

-

Series

Skripsi No. 33010248/MAN/2011

Subject(s)

• ADVERTISING
• COMMUNICATION IN MARKETING

Notes

• Appendix : p. 81 - 115

Bibliography : p. 78 - 80

Abstract

-

Physical Dimension

Number of Page(s)

xxxi, 115 p.

Dimension

30 cm.

Other Desc.

-

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	03930/11	(T) 659.1 Lak P	-	Unavailable : Removed