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Market-based management : strategies for growing customer value and profitability 5th ed.

Author
  • Best, Roger J.
Additional Author(s)
-
Publisher
Upper Saddle River, NJ: Pearson Education, 2009
Language
English
ISBN
9780138133962
Series
-
Subject(s)
  • MARKETING-MANAGEMENT
Notes
  • Glossary: p. 520 - 528
Bibliography. Index: p. 529 - 545
Abstract
-
Physical Dimension
Number of Page(s)
545p.
Dimension
23 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.03631/10- 658.8 Bes MLibrary - 7th FloorAvailable

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