Strategic marketing : An applied perspective

Author

• Alsem, Karel Jan

Additional Author(s)

-

Publisher

Boston, Massachusetts: McGraw Hill, 2007

Language

English

ISBN

0071244174

Series

-

Subject(s)

• STRATEGIC PLANNING
• MARKETING

Notes

Bibliography. Index: p. 317 - 324

Abstract

-

Physical Dimension

Number of Page(s)

xi, 324 p.

Dimension

25 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	04283/08	658.8 Als S	Library - 7th Floor	Available