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Consumers 2nd ed.
Author
Arnould, Eric J.
Additional Author(s)
Price, Linda
Zinkhan, George
Publisher
Boston, Massachusetts: The McGraw-Hill Companies, 2004
Language
English
ISBN
0072537140
Series
McGraw-Hill/Irwin Marketing Series
Subject(s)
CONSUMER BEHAVIOR
CONSUMER BEHAVIOR-UNITED STATES
Notes
Bibliography. Index
Abstract
-
Physical Dimension
Number of Page(s)
xxv, 845 p.
Dimension
26 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
04334/08
658.8342 Arn C
Library - 7th Floor
Available
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