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Six sigma for marketing processes : an overview for marketing executives, leaders, and managers

Author
  • Creveling, Clyde M.
Additional Author(s)
  • Hambleton, Lynne
  • McCarty, Burke
Publisher
Upper Saddle River, NJ.: Prentice-Hall, 2006
Language
English
ISBN
013199008X
Series
Prentice Hall six sigma for innovation and growth series
Subject(s)
  • SIX SIGMA (QUALITY CONTROL STANDARD)
  • MARKETING-QUALITY CONTROL
  • MARKETING-MANAGEMENT
Notes
  • Glossary: p. 235 - 269
Index : p. 261 - 269
Abstract
-
Physical Dimension
Number of Page(s)
xxvii, 269 p.
Dimension
24 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.02164/08658.802 Cre SLibrary - 7th FloorAvailable

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