Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Consumer behaviour

Author
  • Blythe, Jim
Additional Author(s)
-
Publisher
London: Thomson Learning, 2008
Language
English
ISBN
9781844803811
Series
Subject(s)
  • CONSUMER BEHAVIOR
Notes
  • Glossary: p. 445 - 450
Bibliography. Index: p. 450-456
Abstract
-
Physical Dimension
Number of Page(s)
xxi, 456 p
Dimension
28 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.02007/08658.8342 Bly CLibrary - 7th FloorAvailable

Similar Collection

by author or subject
Principles and practice of marketing
Essentials of marketing communications
Essentials of Marketing Communications
Pengaruh source credibility scale terhadap minat beli konsumen (studi kasus endorsement Dian Sastro pada iklan televisi panasonic 2004-2005 di Surabaya)
Analisis kepuasan pelanggan terhadap kualitas pelayanan PT Agape Kharisma Sejahtera
Analisa pengaruh people, physical evidence product, promotion, price dan place terhadap tingkat kunjungan di kafe cofee cozies Surabaya
Pengaruh penggunaan score board dan sistim perekaman terhadap kepuasan konsumen pengguna jasa Happy Puppy Karaoke
Peran iklan terhadap sikap dan perilaku konsumen