Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Destination branding "Surabaya as a city of business" (budgetting and preliminary by market test)

Author
  • Merrylin
Additional Author(s)
  • Dharmawan, Maya Sari
Publisher
Surabaya: Fakultas Ekonomi Jurusan Pemasaran UK Petra, 2008
Language
Indonesian
ISBN
-
Series
Tugas Akhir No.01150104/PMR/2008
Subject(s)
  • BRAND NAME PRODUCTS
  • MARKETING-MANAGEMENT
Notes
  • Appendix: p. 216 - 369
Bibliography: p. 214 - 215
Abstract
-
Physical Dimension
Number of Page(s)
xix, 369 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.00498/08(T) - 658.827 Mer DLibrary - 8th FloorUnavailable : Removed

Similar Collection

by author or subject
Pengaruh customer factor, retail factor, and travel factor terhadap entertaining shopping experience di Plaza Tunjungan
Marketing strategy
Meningkatkan frekuensi trip kapal di PT. Central Timur melalui perbaikan sistem bongkar muat dan pencarian muatan (ordering)
Destination branding kota Surabaya sebagai kota wisata kuliner pertama di Indonesia: "tagline and Surabaya new brand identity"
Perencanaan strategi pemasaran produk furniture PT. Denny Furnitama Mandiri untuk melayani pasar furniture di wilayah Surabaya
The strategic and operational planning of marketing
Evaluasi konsumen terhadap perluasan merek studi kasus pada enam merek produk dan jasa
Pentingnya saluran distribusi untuk meningkatkan volume penjualan pada perusahaan PT Dwi Kelinci di Surabaya