Services marketing in Asia : a case book

Author

• Wirtz, Jochen

Additional Author(s)

• Lovelock, Christopher

Publisher

Singapore: Prentice Hall, 2005

Language

English

ISBN

9812449434

Series

Subject(s)

• SERVICE INDUSTRIES-MARKETING
• SERVICE INDUSTRIES-ASIA-MARKETING

Notes

-

Abstract

-

Physical Dimension

Number of Page(s)

xv, 454 p.

Dimension

26 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	06317/06	- 338.4700688 Wir S	Library - 7th Floor	Available