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Advertsing and the mind of the consumer : iklan yang berhasil, yang gagal, dan penyebabnya Cet. 1

Author
  • Sutherland, Max
Additional Author(s)
  • Haryono, Andreas
  • Sylvester, Alice K.
Publisher
Jakarta: Penerbit PPM, 2004
Language
Indonesian
ISBN
9794421596
Series
Seri Manajemen Pemasaran No.5
Subject(s)
  • ADVERTISING-BRAND NAME PRODUCTS
Notes
. Bibliography: p. 391 -408.
Abstract
-
Physical Dimension
Number of Page(s)
xvii, 408 p.
Dimension
24 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.03166/06- 659.1 Sut ALibrary - 7th FloorAvailable

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