Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Analisa terhadap penggunaan iklan testimonial di televisi pada produk mie instant
Author
Putong, Mona Christina
Additional Author(s)
Liem, Felicia Liman
Publisher
Surabaya: Fakultas Ekonomi Jurusan Manajemen UK Petra, 2005
Language
Indonesian
ISBN
-
Series
Tugas Akhir No.02011866/MAN/2005
Subject(s)
CONSUMERS-RESEARCH
ADVERTISING
Notes
Appendix: p. 80 - 119
Bibliography: p. 78 - 79
Abstract
-
Physical Dimension
Number of Page(s)
xiv, 119 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
02979/05
(T) - 658.834 Put A
-
Unavailable : Removed
Similar Collection
by author or subject
Perancangan komunikasi visual re-lauching studio foto W'light, Surabaya
Peningkatan kualitas layanan di BAAK UK. Petra melalui integrasi servqual, kano, dan quality function deployment (QFD)
Integrated advertising, promotion, and marketing communications
Analisa respon konsumen terhadap penayangan iklan Hypermart di surat kabar Jawa Pos
Perancangan desain komunikasi visual kemasan dan promosi biskuit roller stick, PT Unimos, Gresik Jawa Timur Indonesia
Efektivitas pesan iklan "Anti Aging" erha pada media billboard di Surabaya
Perancangan komunikasi visual rumah makan bakwan Ing
Analisa harapan dan persepsi konsumen terhadap dimensi website hotel bintang lima di Surabaya