Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Pengaruh marketing mix (7P) terhadap keputusan pembelian pada guest house di Surabaya
Author
Marcelina, Jesse
Additional Author(s)
Tantra B., Billy
Publisher
Surabaya: Fakultas Ekonomi Program Studi Manajemen Program Manajemen Perhotelan UK Petra, 2017
Language
Indonesian
ISBN
-
Series
Skripsi No. 33010707/MAN/2017
Subject(s)
MARKETING-MANAGEMENT
CONSUMER BEHAVIOR
CONSUMERS-RESEARCH
Notes
Appendix: p. 69-100
. Bibliography: p. 64-68.
Abstract
-
Physical Dimension
Number of Page(s)
xiii, 100 p.
Dimension
30 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
02514/17
(T) MAN 33-0707
Library - 8th Floor
Unavailable : Removed
Similar Collection
by author or subject
Analisis pengaruh customer perceived value dan customer satisfaction terhadap customer loyalty di PT. Tali Agung
Analisa pengaruh persepsi risiko terhadap keputusan pembelian di Airbnb
Pengaruh motivation terhadap purchase intention dengan perception sebagai variabel intervening di toko obat tradisional Ban Seng Tong Surabaya
Analisa pengaruh brand credibility dan perceived quality terhadap purchase intention dengan customer behaviour towards co-branding strategy sebagai variabel mediasi produk kartu debet co-branding BNI-Chelsea FC
Analisa faktor-faktor yang mempengaruhi perilaku konsumen dalam pengambilan keputusan pembelian sepeda Polygon di Surabaya
Analisa pengaruh produk, kualitas pelayanan, harga, dan store atmosphere terhadap minat beli di Dream of Khayangan Art Resto Surabaya
Pengaruh e-service quality terhadap e-loyalty pelanggan Go-jek melalui e-satisfaction pada kategori Go-ride
Konsumen dan pelayanan prima