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Pengaruh celebrity endorsement terhadap purchase intention dengan brand image sebagai variabel mediasi dari produk lip cream Wardah
Author
Gunawan, Yuanita
Additional Author(s)
-
Publisher
Surabaya: FE Program Studi Manajemen Program Manajemen Pemasaran UK Petra , 2017
Language
Indonesian
ISBN
-
Series
Skripsi No. 36020599/MAN/2017
Subject(s)
MARKETING-MANAGEMENT
ADVERTISING
COMMUNICATION IN MARKETING
BRAND IMAGE
Notes
Appendix: p. 52-56
. Bibliography: p. 49-51 .
Abstract
-
Physical Dimension
Number of Page(s)
xii, 56 p.
Dimension
30 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
02452/17
(T) MAN 36-0599
Library - 8th Floor
Unavailable : Removed
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