Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Advanced marketing strategy : phenomena, analysis and decisions
Author
Urban, Glen L.
Additional Author(s)
Star, Steven H.
Publisher
Englewood Cliffs, New Jersey: Prentice-Hall, 1991
Language
English
ISBN
0130132934
Series
-
Subject(s)
MARKETING
MARKETING-MANAGEMENT
Notes
-
Abstract
References
Physical Dimension
Number of Page(s)
xx, 563 p.
Dimension
26 cm.
Other Desc.
ill,
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
01828/92
658.8 Urb A
Library - 7th Floor
Unavailable : Lost
Similar Collection
by author or subject
Design and marketing of new products
Design and marketing of new products
Disiplin para pemimpin pasar
Analisa customer expectation dan customer perception berdasarkan retail mix dan pengaruhnya terhadap pembentukan customer satisfaction di Ranch Market Galaxy Mall Surabaya
Motiasi pasien dalam memilih national hospital sebagai tempat berobat: (sebuah pendekatan teori expectancy - value model)
Analisis efektivitas creative implementation out of home media SBO TV dengan tema 'Watch Your Life' di Surabaya
Peningkatan penjualan produk AMDK merek "Club" melalui strategi penambahan pelanggan baru dan optimalisasi pelanggan terdaftar
Pengaruh iklan yang mengandung unsur humor dan musik pada stimulus konsumen untuk iklan global