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Sikap masyarakat Surabaya dalam penggunaan Celebrity Endorser pada iklan Garnier BB Cream versi Pevita Pearce
Author
Gunawan, Merlin
Additional Author(s)
-
Publisher
Surabaya: Fakultas Ilmu Komunikasi Program Studi Ilmu Komunikasi UK Petra, 2015
Language
Indonesian
ISBN
-
Series
Skripsi No. 10011069/KOM/2015
Subject(s)
ADVERTISING
PUBLIC RELATIONS
COMMUNICATION IN MARKETING
Notes
Appendix: p. 72 - 86
. Bibliography: p. 69 - 71.
Abstract
-
Physical Dimension
Number of Page(s)
xiii, 86 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
01181/15
(T) KOM 1069
-
Unavailable : Removed
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