Pengaruh iklan online terhadap keinginan membeli tiket pesawat melalui respon kognitif dan efektif (studi kasus low cost airlines di Indonesia)

Author

• Wibisono, Lisa Kurnia Sari

Additional Author(s)

-

Publisher

Surabaya: FE Program Studi Magister Manajemen UK Petra, 2014

Language

Indonesian

ISBN

-

Series

Tesis No. 03020042/MM/2014

Subject(s)

• ADVERTISING-SOCIAL ASPECTS
• AIR LINES-RESERVATIONS
• AIRLINES-RESERVATION SYSTEMS
• MARKETING
• ONLINE MARKETING
• COMMUNICATION IN MARKETING

Notes

• Appendix: p. 95 - 137

. Bibliography: p. 90 - 94.

Abstract

-

Physical Dimension

Number of Page(s)

xiii, 137 p.

Dimension

30 cm.

Other Desc.

-

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	02702/14	(T2) MM 0042	-	Unavailable : Removed