Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Marketing 2nd ed.
Author
Grewal, Dhruv
Additional Author(s)
Levy, Michael
Publisher
Boston: McGraw-Hill/Irwin , 2010
Language
English
ISBN
9780071285469
Series
Subject(s)
MARKETING-MANAGEMENT
MANAGEMENT
Notes
. Bibliography: p. 625-624. Index: p. 661-683
Abstract
-
Physical Dimension
Number of Page(s)
xxxv, 683 p.
Dimension
28 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
02190/14
658.8 Gre M
Library - 7th Floor
Available
Similar Collection
by author or subject
Retail Steel
Analisa pengaruh dimensi dari ekuitas merek terhadap minat beli konsumen Midtown Hotel Surabaya
Analisis ekuitas merek produk otomotif Toyota Avanza di Surabaya
Management
Marketing management
Segmentasi konsumen makanan cepat saji online di Surabaya secara demografis dan psikografis
Up your service! insights
Management