Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Riset pemasaran : pendekatan terapan Jilid 1
Author
Malhotra, Naresh K.
Additional Author(s)
Maryam, Soleh Rusadi
Publisher
Jakarta: PT Indeks, 2009
Language
Indonesian
ISBN
9790620845
Series
Subject(s)
MARKETING RESEARCH
MARKETING RESEARCH-METHODOLOGY
Notes
Appendix
Glossary
. .
Abstract
-
Physical Dimension
Number of Page(s)
xxv, 395 p.
Dimension
28 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
01968/14
658.83 Mal R-I
Library - 7th Floor
Available
Similar Collection
by author or subject
Penelitian pengaruh marketing mix terhadap loyalitas pelanggan menggunakan jasa printing digital pada PT. Elang Perkasa Langgeng
Marketing research
Analisis pengaruh health culture, health awareness, dan product perception terhadap buying decision produk kondom pria golongan dewasa muda di Surabaya
Marketing research for the tourism, hospitality and events industries
Aqualand area
Studi pengembangan kemasan produk Ting-Ting jahe pada PT. Sindu Amrita untuk kelompok konsumen dewasa muda di Surabaya
Analisa positioning pengembangan produk baru rokok Clas Mild ditinjau dari segi kemasan, harga dan jasa
Pengaruh customer experience terhadap customer satisfaction dengan customer value sebagai variabel intervening pada layanan taksi PT. Blue Bird Tbk. di kota Surabaya