A Creator's guide to transmedia storytelling : how to captivate and engage audiences across multiple platforms

Author

• Phillips, Andrea

Additional Author(s)

-

Publisher

New York: McGraw-Hill, 2012

Language

English

ISBN

9780071791526

Series

Subject(s)

• DIGITAL STORYTELLING
• INTERACTIVE MULTIMEDIA
• INTERNET ENTERTAINMENT INDUSTRY
• MARKETING-PSYCHOLOGICAL ASPECTS

Notes

. . Index: p. 267 - 272

Abstract

-

Physical Dimension

Number of Page(s)

xii, 272 p.

Dimension

20 cm.

Other Desc.

-

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	00412/14	006.7 Phi C	Library - 7th Floor	Available